Waverley Hills Organic Wine And Eco-Approach Enjoys New Gleam With Sterling Label Re-Design
10 July 2018
The wines of Waverley Hills Organic Wine & Olive Estate have new labels. More than a mere upgrade, the transformed pack cuts to the very essence of the boutique Tulbagh farm’s superlative, crafted wines made in a natural, sustainable way.
A pioneer of environmentally-friendly agriculture, the Du Toit family of Brenn-O-Kem that owns Waverley Hills has been involved in green initiatives long before it became fashionable. With the establishment of Waverley Hills and planting of vines in 2000, the enterprise became a standard-bearer in the wine industry too and was quickly singled out for both exemplary farm practices and exceptional wine.
Fynbos is the heart of the new designs, which were conceived by Fanakalo in Stellenbosch. In addition to independently audited and stringent farm practices that allow for Waverley Hills to be certified organic, a significant portion of the land is home to amongst others critically endangered Proteas and veld types, and nearly 20% of the farm has entirely been set aside for conservation.
Waverley Hills divides its portfolio into two distinct ranges that will feature the new label as wines of this year’s vintage become available. Each range has its own design.
The Premium Range comprises the Waverley Hills MCC; Chardonnay; Grenache; Shiraz/ Mourvedre/ Viognier (SMV) blend; De Huijsbosch Bordeaux blend; and, CW Reserve Shiraz. Their new labels reflect their bespoke nature and employs rose gold foiling to emphasise class and elegance, and the style of wine.
The Estate Range consists of the Waverley Hills Pinot Grigio; Sauvignon Blanc/ Semillon blend; Cabernet Sauvignon with no added sulphites; Cabernet Sauvignon/ Shiraz blend; and, Shiraz. They will now bear a modern and stylised illustration with each wine highlighted by a different key colour.
Waverley Hills is a proud example of a farm working in harmony with nature. It welcomes wine-lovers to its fynbos-landscaped visitor centre, wedding chapel, and restaurant. Waverley Hills is situated 90 minutes from Cape Town, off the R46 near Wolseley, between Tulbagh and Ceres. Its wines are available at leading restaurants and retailers. The estate wines are priced from R70 to R90 and the premium range wines, from R130 to R230.